Sports Participation: Cross Participation provides detailed data identifying sports/recreational activities participated in by the same individual.
How can Cross Participation be used?
- Assist decision-makers to maximize retail space and determine which product categories should be adjacent to each other within the retail store
- Identify cross promotional opportunities
- Generate new business opportunities from existing products and customers
- Optimize the positioning of secondary locations to generate impulse sales
See list of sports below
Click here for Methodology
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