Navigating the Sporting Goods Landscape: Resources for What's Ahead

The sporting goods industry is complex and multifaceted. Rendering a one-size-fits-all approach when analyzing and adjusting to the impacts of supply chain disruptions is unrealistic.

“Navigating the Sporting Goods Landscape: Resources for What’s Ahead” took a focused, deep dive on three key factors impacting the sporting goods industry: inflation, supply chain and hiring issues.

Internationally acclaimed economist Dr. Elliot Eisenberg, Ph.D,  kicked off the first segment by sharing his insights, expertise and perspective on inflation, labor supply and hiring practices to limit turnover and maximize output.

To provide our members with the most practical and relevant information for their business, attendees were able to participate in one of the three hardgoods supply chain breakout groups (hockey, ski & snowboard and team & retail). Each group focused on a different segment of the sporting goods market and the unique supply chain issues at play.

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Meet The Speakers

Elliot Eisenberg, Ph.D. is an internationally acclaimed economist and public speaker specializing in making economics fun, relevant and educational.  Dr. Eisenberg earned a B.A. in economics with first class honors from McGill University in Montreal, as well as a Master’s and Ph.D. in public administration from Syracuse University.  Eisenberg is the Chief Economist for GraphsandLaughs, LLC, a Miami-based economic consultancy that serves a variety of clients across the United States.  He writes a syndicated column and authors a daily 70-word commentary on the economy that is available at

Dr. Eisenberg has spoken to hundreds of business groups and associations, serving as keynote speaker on topics including economic forecasts, economic impact of industries such as homebuilding, consequences of government regulation, and other current economic issues.  Dr. Eisenberg has been invited to testify before lawmakers and is often asked to comment on proposed legislation.  His research and opinions have been featured in Bloomberg Businessweek, Bureau of National Affairs, Forbes, Fortune, and many other publications.  He is a regularly featured guest on talk, and public radio.

Dr. Eisenberg was formerly a Senior Economist with the National Association of Home Builders in Washington, D.C.  He is the creator of the multifamily stock index (the first nationally recognized index to track the total return of public firms principally involved in the ownership and management of apartments), the author of more than 100 articles, serves on the Expert Advisory Board of Mortgage Market Guide and is a regular consultant to several large real estate professional associations, financial institutions and investment advisory groups.

Elliot’s interests include walking at least five miles a day and reading as many newspapers as he can get his hands on. He loves ice hockey and talking economics with crowds large and small!

Click here to access “Triple Threat: Analyzing Supply Chain, Labor and Inflation Issues”

Kevin Sodhi is the Head of Supply Chain & Operations for CCM Hockey.  Kevin joined CCM in March of 2022 and is responsible for leading CCM’s end-to-end global supply chain team, from product sourcing and vendor management, right through to product distribution from CCM’s global distribution centers.  Kevin also leads CCM’s pro-equipment manufacturing site in Montreal, Canada

Prior to joining CCM, Kevin worked at Pratt & Whitney for 25 years where he held various leadership positions in Supply Chain.

Kevin holds a Bachelor of Commerce and an MBA, both from Concordia University, located in Montreal, Canada.

Click here to access “On the Ice: A Look at Hockey”

Bill Terski is the Senior Director and Head of Sales for the US market. He is responsible for all aspects of Sales, Marketing, and Customer Management in the US market. Bill has been with CCM for 8 years and has managed both US and Canada Sales during his tenure.

Prior to joining CCM, Bill has worked in Marketing and Sales for Colgate-Palmolive, Fage Inc, and Kaz Inc., where has held various management and executive positions.

Bill holds a Bachelor of Science in Business Administration and an MBA, both from Madonna University, located in Livonia, Michigan.

Click here to access “On the Ice: A Look at Hockey”

Rhett Johnson is the president of Johnson-Lambe Co., a family-owned retailer and team dealer in Raleigh, North Carolina, which has been in business since 1935. Johnson-Lambe is one of the top team dealers in the southeastern United States, is part of the Sports Inc., buying group and Alli Sports Group, a regional alliance with Baker’s Sporting Goods, First Team Sports and Red Stick Sports. Johnson also served on the NSGA Board of Directors from 2012-21 and is a graduate of Appalachian State University.

Click here to access “Game On: A Look at Team & Retail”

Tyler Lockard is the interim president and hardgoods merchandise manager for Sports Specialists Ltd. (SSL), a winter specialty sports buying group, based out of Golden, CO. SSL consists of approximately 60 independent owners with 225 US retail storefronts in specialty sports, including ski and snowboarding. Lockard joined SSL in 2013 and has worked on the outdoor hardgoods side. He also spent 10 years at Cole Sport in Park City, Utah and spent 10 years in hardgoods purchasing.

Click here to access “On the Slopes: A Look at Ski & Snowboarding”

Event Schedule
  • Welcome from NSGA
    • Introduction by NSGA President & CEO Matt Carlson
  • A Word From Our Sponsor
    • Chipply

Keynote Speaker

  • Triple Threat: Analyzing Supply Chain, Labor and Inflation Issues
    • Speaker: Dr. Elliot Eisenberg

Supply Chain Breakout Groups

  • On the Ice: A Look at Hockey
    • Speakers: Bill Terski and Kevin Sodhi, CCM
  • On the Slopes: A Look at Ski & Snowboarding
    • Speaker: Tyler Lockard, Sports Specialists Limited (SSL)
  • Game On: A Look at Team & Retail
    • A conversation with Matt Carlson, NSGA President & CEO and Rhett Johnson, Owner of Johnson-Lambe
  • Thank You from NSGA
    • Closing remarks by NSGA President & CEO Matt Carlson


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