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Sublimation Brand Ratings Report

The report is derived from data collected via survey in the spring of 2023. Our goal was to produce a comprehensive report which gave team dealers a better idea of the brands being carried along with their ratings for certain attributes for sublimation categories. The report can also be used by manufacturers to get a better idea of where they stand with their customers.

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In This Report

Part 1 – Intro, Respondent Profiles and Sales Overview

A brief introduction to the report, including background on why the Team Dealer Brand Ratings survey for sublimation was executed in the spring of 2023, the methodology of the study and a summary profile of the survey’s respondents. Also included is an overview of sublimation sales among the team dealer channel.

Part 2 – Brands Carried

Brands being carried by team dealers for sublimation products.

Part 3 – Brand Ratings

This section details the ratings team dealers gave to the brands they carry based on various sublimation attributes (price, product quality, turnaround time, brand name recognition, and design platform technology) as well as overall feelings toward each brand, giving insight into the quality of business being done.

Part 4 – Sublimation Equipment

The final section details the percentage of dealer respondents owning their own sublimation equipment.

If you have questions or comments with regard to this report, or if you are a manufacturer and would like to inquire about obtaining this report, please contact Nick Rigitano, NSGA Director of Insights and Analysis, at (847) 296-NSGA (6742), ext. 1080 or or Hayley Fansler, Business Development Manager, at (847) 296- NSGA (6742), ext. 1280 or

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