Golf Legend Langer Signs with Skechers

Golf legend and two-time Masters champion Bernhard Langer signed with Skechers and wore the brand’s golf footwear in his return to Augusta for the Masters on April 10-13, 2025.

Ciele Athletics Names First CEO

Ciele Athletics Inc., the Montreal-based performance running brand, appointed Jano Arabaghian as Chief Executive Officer.

Women’s Running Brand Oiselle Now Woman-Owned

Women’s running brand Oiselle announced it is now a woman-owned company. This milestone comes after the brand welcomed new leadership in late 2023 and received a majority investment from long-time proponent and runner, Margo Cramer.

PUMA Names New CEO, CCO

The Supervisory Board of PUMA SE has appointed Arthur Hoeld as Chairman of the Management Board and CEO of PUMA SE, effective July 1, 2025.

United Football League Partners with New Era

The United Football League (UFL) announced that New Era will become the Official Sideline Cap and On-Field Headwear Provider for the spring league and all eight of its teams.