LOUISVILLE, KENTUCKY (September 29, 2021) – Louisville Slugger®, the Official Bat of Major League Baseball®, announced a new sponsorship with Louisville-based Norton Sports Performance for the opening of the world’s first true diagnostic and analytic swing lab for baseball and fastpitch softball players. The facility will be known as the Louisville Slugger Hitting Science Center and … Continued
The National Federation of State High School Associations (NHFS) named NSGA member Bison as its new corporate partner for soccer goals.
SKOKIE, ILLINOIS (September 10, 2021) – Azul 3D, a 3D printing company, has partnered with Wilson Sporting Goods to create two new 3D-printed pickleball paddle designs that will change the way the sport is played. The two paddles – the Quiet Paddle, which significantly reduces the sound from ball hits, and the Custom Core Paddle, which … Continued
GROVETOWN, GEORGIA (September 10, 2021) – Augusta Sportswear Brands announces its launch of FreeStyle Headwear, a proprietary new custom headwear design platform. FreeStyle Headwear provides Pacific Headwear customers the ultimate design experience by delivering the freedom to create their style in just four quick and easy steps. From flat or 3D embroidery, to leather patches in … Continued
BOWLING GREEN, KENTUCKY (September 2, 2021) – Spalding® introduced its new TF® line of performance basketballs that are engineered for professional, collegiate, and high school leagues, in addition to recreational and outdoor use. To announce the launch, Spalding tapped brand ambassador Damian Lillard to star in a campaign focused on his love for the game. In 1937, Spalding® debuted the first “Last … Continued
KANSAS CITY, MISSOURI (September 8, 2021) – The National Association of Intercollegiate Athletics (NAIA) agreed to terms with volleyball manufacturer Baden Sports to extend the current deal to make it the “Official Women’s Volleyball of the NAIA” through December of 2022. The agreement ensures the Baden “Perfection” volleyball will be used exclusively for NAIA postseason play. “Baden has … Continued
WASHINGTON, D.C. (August 27, 2021) – The White House announced on Friday that John D. Porcari will be the Port Envoy to the Biden-Harris Administration Supply Chain Disruptions Task Force. The Task Force was established in June to address supply and demand mismatches that emerged in several sectors as the economy reawakened following the Administration’s historic vaccination … Continued
MONTREAL, QUEBEC (August 23, 2021) – CCM Hockey announced the acquisition of its worldwide base layer license from its licensing partner Icon-Elite Group Inc., effective September 1, 2021. This transaction will allow CCM Hockey to take on this product category and continue to offer to its customers an ever-broader collection of innovative hockey equipment products. “This is extremely … Continued
LOUISVILLE, KENTUCKY (August 25, 2021) – Colon cancer has a new opponent – the Trey Mancini MLB Pro Prime™ T16 bat created by the Baltimore Orioles outfielder and Louisville Slugger® to raise awareness and prevention in the fight against colon cancer. Mancini, who played college baseball at Notre Dame, has been an inspiration to baseball fans and cancer … Continued
CHARLOTTE, NORTH CAROLINA (August 17, 2021) – The National Junior College Athletic Association (NJCAA) announced a partnership with Levy Recognition to be the Official Awards Supplier of the association. Levy Recognition, the current awards supplier of the Southeastern Conference (SEC), Big East Conference, Sun Belt Conference and Atlantic Sun Conference (ASUN), provides authentic awards that elevate performance and enrich the human experience. “For more than 60 years, Levy … Continued
