LONDON, ENGLAND (July 12, 2021) – ASICS announced the ASICS SUNRISE RED™ NFT COLLECTION – a first-of-its-kind footwear release that is available via digital auction starting on July 15, 2021. The 189-piece ASICS SUNRISE RED™ NFT COLLECTION consists of nine different ASICS digital footwear products – including the GEL-LYTE™ III, GEL-QUANTUM 360™, METARACER™ models and even a pair of … Continued
Women’s hockey trailblazer Blake Bolden is partnering with Play It Again Sports and parent company Winmark.
Hibbett changed its corporate name from Hibbett Sports, Inc., to Hibbett, Inc., effective June 24, 2021.
COLORADO SPRINGS, COLORADO (June 12, 2021) – Mike Trimboli, who has been involved in grassroots hockey as a player, coach, official and administrator for parts of the last six decades, was elected president of USA Hockey at the Board of Directors Meeting as part of the organization’s virtual Annual Congress. The Massena, New York, native began … Continued
CHICAGO, ILLINOIS (June 23, 2021) — Wilson Sporting Goods Co., in partnership with the National Collegiate Athletic Association® (NCAA), introduced its new official game ball for the NCAA men’s and women’s basketball championships, as well as the National Invitation Tournament. Featuring the NCAA logo with gold foil embellishments, the Evo NXT will be used beginning with the 2021-22 season. … Continued
The Canadian Sporting Goods Association (CSGA) appointed Jon Irwin as new president & CEO to replace the retiring Julian Savory.
CHICAGO, ILLINOIS (June 17, 2021) — Wilson Sporting Goods Co., in partnership with the National Basketball Association (NBA), unveiled the league’s new official game ball in advance of the NBA’s 75th anniversary season. The reveal tips off a multiyear partnership, welcoming the NBA’s first official basketball manufacturer – Wilson – back to the game. The Wilson NBA … Continued
FOOTHILL RANCH, CALIFORNIA (May 24, 2021) – Oakley will be the official and exclusive eyewear partner of Perfect Game, which hosts more than 8,000 baseball and softball events and more than 300,000 games a year. Through the partnership, Oakley will have a presence at events and provide eyewear for players across the United States. “The energy, … Continued
CHICAGO, ILLINOIS (May 24, 2021) — Making a play from court to everyday life,Wilson Sporting Goods Co. introduces, Wilson Sportswear, a new apparel line that aims to empower every human to live like an athlete. The apparel line, now available in the U.S. and China, signals the evolution of Wilson into its next phase as a household athletic lifestyle brand. … Continued
BIRMINGHAM, ALABAMA (May 11, 2021) — Hibbett Sports announced the rollout of its 2021 Sole School initiative to 86 underserved high schools nationwide. In 2021, Hibbett pledged more than $500,000 and in partnership with Nike the donation was increased to $750,000 for the 86 adopted schools. The philanthropic initiative was developed as a community outreach program to help local schools and athletic programs in neighborhoods that … Continued
