ISELIN, NEW JERSEY (December 12, 2024) – Celerant Technology promoted Michele Salerno to Chief Growth Officer and she will lead the company’s expansion initiatives in this newly created position. The Chief Growth Officer role combines strategic partnership development, market expansion, and revenue acceleration to drive sustainable business growth. Salerno’s focus will be on forging new … Continued
Adidas announced the signing of an endorsement deal with University of Colorado two-way football star Travis Hunter.
Franklin Sports signed professional pickleball sensation Parris Todd.
Ashworth Golf Company, a leading brand in golf apparel, is thrilled to announce the return of founder John Ashworth as Creative Director.
Working for people active in sports was more appealing to Rusty Saunders than the action of working on Wall Street. Saunders, who spent 60-plus years in the industry and was inducted into the Sporting Goods Industry Hall of Fame in 2013, passed away on December 8.
The Naval Academy Athletic Association and Under Armour announced the extension of their partnership in a multiyear agreement.
NIKE and the NFL announced a 10-year partnership extension with a commitment to shaping the future of football and driving growth, innovation and progress across the sport.
TaylorMade Golf acquired Logan Olson to its portfolio of golf and experiential brands.
The National Federation of State High School Associations and National Interscholastic Athletic Administrators Association (NIAAA) will recognize 29 high school athletic directors and administrators at the 55th annual National Athletic Directors Conference on Dec. 13-17 in Austin, Texas.
The Pro Football Retired Players Association (PFRPA) has named LIGHT Helmets as the ‘Official Helmet of PFRPA.’ Through this corporate sponsorship, their goal is to build a safer sport for players at all levels — past, present, and future.
