US Census Monthly Retail Trade Report – October 2024

DOWNERS GROVE, ILLINOIS (December 19, 2024) – According to the US Census Bureau’s Monthly Retail Trade Report, sales for sporting goods stores during the month of October reached $4.6 billion, representing a decrease of 3.5 percent versus the prior year.  Information for November will be available next month.  Important side note: As a reminder, in … Continued

Sporting Goods Industry Hall of Famer Rusty Saunders Passes Away 

Working for people active in sports was more appealing to Rusty Saunders than the action of working on Wall Street. Saunders, who spent 60-plus years in the industry and was inducted into the Sporting Goods Industry Hall of Fame in 2013, passed away on December 8.

Nike, NFL Extend Partnership Through 2038

NIKE and the NFL announced a 10-year partnership extension with a commitment to shaping the future of football and driving growth, innovation and progress across the sport.