ANTA Sports to Acquire 29% Stake in PUMA
ANTA Sports Products Limited announced it has reached a share purchase agreement with Groupe Artémis to acquire a 29.06% stake in PUMA SE, the company behind iconic global sports brand PUMA.
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NFHS Names Northwest Designs Event Merchandise Partner
The National Federation of State High School Associations (NFHS) announced a new partnership with Northwest Designs as the Official and Exclusive Event Merchandise Partner of the NFHS.
Legendary Coach Geno Auriemma Invests in 360 Hoops
Geno Auriemma has joined 360 Hoops as an investor and strategic advisor.
Salomon Unveils New S/PRO ALPHA C BOA® Ski Boots
Salomon announced the launch of its 2026-27 S/PRO ALPHA C BOA® Ski Boots.
NCAA Division I Allows Commercial Patches
The NCAA Division I Cabinet approved a proposal that will allow Division I sports programs to place additional commercial logos or patches on uniforms, equipment and apparel.
Hibbett, DoorDash Partner on Footwear, Apparel Deliveries
DoorDash and Hibbett announced a new partnership to bring on-demand access of footwear, apparel and accessories to consumers across the United States.
Winmark Joining S and P SmallCap 600
Winmark Corporation will replace Guess? Inc. in the S&P SmallCap 600 effective prior to the opening of trading on Monday, January 26.
Volleyball World Partners with DECATHLON
Volleyball World announced a new global merchandising partnership with DECATHLON.
TXP Launches STAHLS’ MerchMaker for Growing Decorators
TXP announced the launch of the STAHLS’ MerchMaker™ 15″ x 15″ Heat Press.
NCAA Adding Four New Championships
At the 2026 NCAA Convention, acrobatics and tumbling, stunt, Division II bowling and Division III women’s wrestling were voted to become NCAA Championships, while flag football entered the Emerging Sports for Women program.