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Soccer Post Acquired by its Management Group

Corporate • February 19, 2025

NEW YORK, NEW YORK (February 19, 2025) – Soccer Post management, led by Chief Executive Officer Blake Sonnek-Schmelz, announced the acquisition of a majority stake in Soccer Post from TZP Group with the financial backing of York Capital Management’s private equity group and soccer specific strategic investors. Financial terms of the transaction were not disclosed.

Founded in 1979 and headquartered in Eatontown, New Jersey, Soccer Post is the largest local-market-focused omni-channel soccer specialty retailer with over 60 store locations across the United States. Soccer Post provides a curated selection of soccer apparel, footwear and gear to customers, including local soccer clubs, organizations, enthusiasts, athletes and families.

Through its network of local stores and its e-commerce platform, Soccer Post serves soccer communities nationwide. Soccer Post is a trusted partner for local, regional and national soccer organizations supporting thousands of members through its team uniform business. Leveraging its strong relationships with leading brands, Soccer Post provides curated products and elevated support to deliver exceptional value to local soccer community members.

“At Soccer Post, we are proud to have created the largest community focused soccer specialty company in the United States. We see tremendous opportunity to continue expanding our presence to serve more amazing soccer communities. In partnering with York Private Equity, we are excited to continue to elevate our best-in-class model and bring our authentic retail experience to communities across the country,” said Sonnek-Schmelz.

“This is a momentous milestone with a significant number of members of management investing alongside Blake to acquire the Company. We are incredibly proud of the growth we have achieved together as a team, and we are even more excited about our future. Soccer means so much to local communities and we look forward to working closely with our partners to continue supporting the sport in our local communities throughout the United States,” said Sarah Jett, Chief Operating Officer of Soccer Post.

Intrepid served as financial advisor and Winston & Strawn LLP and Pierce Atwood LLP served as legal advisors to the Company. Paul Hastings LLP served as legal counsel to York Private Equity.

Topics

Soccer Post Management York Capital Management Sarah Jett Acquisitions Blake Sonnek-Schmelz Soccer Post TZP Group