Authentic Brands Group announced a long-term partnership with Sakar International for Sakar to design, manufacture and distribute Reebok-branded equipment and electronics products.
A multi-year agreement was announced where Franklin Sports’ newly designed REAL Pro Volleyball will become the exclusive volleyball of the new Pro Volleyball Federation.
Marucci and Diamond Kinetics developed the Marucci CATX Smart baseball bat with an integrated sensor. It has been approved for use in USSSA in-game play.
New Balance broke ground on a New Hampshire location for its sixth U.S. athletic footwear manufacturing facility.
Joe Beditz will become Executive Chairman and Greg Nathan will become CEO for the National Golf Foundation.
REI hired Roma McCaig as its new vice president of public affairs and impact.
The Outdoor Industry Association (OIA) announced Julie M.H. Brown as its Director of Sustainable Business Innovation.
Norwest Equity Brands acquired United Sports Brands, which includes Shock Doctor, McDavid, Cutters, Nathan, PEARL iZUMi and Glukos.
STAHLS’ announced a partnership with online store software provider Chipply to help improve the order fulfillment process and efficiency of using direct to film transfers.
Foot Locker became an official league marketing partner of the NBA in the United States.