OREM, UTAH (July 21, 2026) – PROLOOK is proud to announce the launch of PRO-AI, its newest innovation designed to transform how custom uniforms and apparel are created and ordered.
Built to save time, simplify the design process, and increase efficiency, PRO-AI allows dealers, schools, teams and organizations to move from idea to custom design faster than ever before. By streamlining the early stages of the creative process, customers can explore concepts in seconds, accelerate collaboration and spend more time making decisions – not waiting on designs.

“At PROLOOK, we’ve always believed innovation should make life easier for our customers,” said Dusty Rhodes, CEO of PROLOOK. “PRO-AI is more than a new tool – it’s the beginning of a new era for custom apparel. We’re helping our partners work faster, create more freely and deliver an even better experience for the athletes, schools and organizations they serve.”
The launch of PRO-AI represents the first step in PROLOOK’s broader vision for the future of custom apparel ordering. Later this year, the company will introduce PROLOOK Studio, an even more powerful platform designed to make the design, collaboration, approval and ordering process even easier from start to finish.
Together, PRO-AI and PROLOOK Studio will redefine what customers should expect from the custom apparel experience – combining innovation, creativity, and efficiency into one seamless workflow.
To support the launch, PROLOOK is offering complimentary training and demonstrations for dealers and partners interested in learning how PRO-AI can enhance their business. Whether you’re looking to create designs more quickly, improve customer collaboration, or simply save valuable time, our team is ready to help you get started.
You can learn more with PROLOOK’s launch video and contact the PROLOOK team to schedule a free training or personalized demonstration.
PROLOOK is a member and supporter of NSGA.
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