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Image Apparel Solutions Launches NIL Compliant Online Apparel Stores for University Athletic Programs

Uncategorized • August 18, 2022

WHEELING, ILLINOIS (August 18, 2022) – Image Apparel Solutions (IAS) launched an online store platform that complies with NCAA Name, Image and Likeness (NIL) regulations. To ensure a streamlined, secure and transparent process, IAS has partnered with Athletic Licensing Company (ALC), experts in NIL compliance and administration.

Since the landmark Supreme Court decision in NCAA v. Alston, universities have struggled how to offer personalized merchandise, while ensuring student athletes are appropriately compensated under NIL regulations. The IAS online store option ensures that personalized athletic apparel can be sold to an athlete’s fans, family members and supporters and the student-athlete will receive his or her due royalty.

“We’ve developed a straightforward solution to an extremely difficult problem,” said IAS President Tim Kelliher. “Our expertise in branded apparel and merchandising, combined with ALC’s expertise in NIL regulations and disbursements, ensures that athletic programs can offer high-quality, personalized merchandise to their fans, know that their student-athletes are being compensated fairly, and maintain their compliance.”

Said ALC President Bobby Bramhall: “ALC is proud to partner with IAS to administer the NIL rights of athletes they serve. IAS’s NIL focus is what this new age in college athletics is all about, offering great products, keeping athletes at the center and providing revenue opportunities that benefit the student-athletes alongside the institutions they play for. Thanks to IAS, I will be wearing the names, logos and brands of my favorite college athletes in Year Two of NIL.”

Image Apparel Solutions has been an industry leader in innovative decoration techniques and promotional merchandise, featuring Performance Flex, applique, embroidery, screen printing and knitwear, since 1993 in the Chicago suburb of Wheeling. Learn more at Image Apparel Solutions is an NSGA member.

Athlete Licensing Company is an NIL company for all student-athletes that provides transparent NIL representation, intellectual property administration and brand monetization to student-athletes. There are no membership fees for athletes to join in 2022. Learn more at


Image Apparel Solutions Athletic Licensing Company NIL college Athletics NCAA