BALTIMORE, MARYLAND (Oct. 14, 2021) — Under Armour announced the appointment of Massimo Baratto to Executive Vice President, Chief Consumer Officer. Since joining Under Armour in 2018, Baratto has served as Managing Director of the company’s Europe, Middle East and Africa (EMEA) region. Effective Nov. 1, this newly created role will oversee all aspects of Under Armour’s consumer strategy, delivering a seamless, consistent brand … Continued
BOWLING GREEN, KENTUCKY (October 18, 2021) — Spalding® announced the launch of the Momentous™ EZ Assembly™ basketball hoop, a new portable hoop innovation that can be assembled in under 30 minutes. With most portable hoops requiring 3 to 5 hours of installation time, the Spalding® Momentous™ EZ Assembly™ was designed to bring more people to basketball by … Continued
IRVINE, CALIFORNIA (October 15, 2021) – Current Asics North America president and chief operating officer, Richard Sullivan has been appointed to Asics North America president and chief executive officer and named an executive officer of Asics Corp. The role of CEO of North America had been vacant since Koichiro Kodama was named managing executive officer of the corporation … Continued
CHARLOTTE, NORTH CAROLINA (October 8, 2021) – The National Junior College Athletic Association (NJCAA) announced a partnership renewal with Wilson Sporting Goods Co. (Wilson) to continue as the Official Tennis Ball of the association. With the continued partnership agreement, the U.S. Open Extra Duty balls are classified as the official tennis balls for the NJCAA. “Wilson is committed to … Continued
INDIANAPOLIS, INDIANA (October 19, 2021) – The National Federation of State High School Associations (NFHS) has committed to a three-year renewal of its corporate partnership agreement with Gill Athletics, the oldest and largest manufacturer of track and field equipment in the United States and around the world. As part of the contract renewal, Gill Athletics retains … Continued
MINNETONKA, MINNESOTA (September 14, 2021) – SweetSpot Sports is pleased to announce a partnership with Major League Baseball superstar, and Los Angeles Dodgers pitching ace, Walker Buehler, to promote a line of products geared towards baseball players, recreation-seekers and active backyard gamers. SweetSpot Baseball products allow players to enjoy aspects of a real baseball game within the confines of … Continued
WESTPORT, CONNECTICUT (September 15, 2021) — Q30 Innovations announced the U.S. launch of the Q-Collar, the first and only FDA-cleared product that helps protect the brain from the effects associated with repetitive sub-concussive head impacts. The device addresses a primary health concern in contact sports by providing an extra layer of protection for athletes of any contact sport. … Continued
INDIANAPOLIS, INDIANA (October 7, 2021) — The National Federation of State High School Associations (NFHS) has entered into a new corporate partnership with Watchfire Signs, a digital display manufacturer, specializing in LED displays used in sporting venues as well as thousands of marquee signs in front of schools nationwide. With its indoor and outdoor video displays, scoreboards, centerhungs and concourse video … Continued
LOUISVILLE, KENTUCKY (September 29, 2021) – Louisville Slugger®, the Official Bat of Major League Baseball®, announced a new sponsorship with Louisville-based Norton Sports Performance for the opening of the world’s first true diagnostic and analytic swing lab for baseball and fastpitch softball players. The facility will be known as the Louisville Slugger Hitting Science Center and … Continued
The National Federation of State High School Associations (NHFS) named NSGA member Bison as its new corporate partner for soccer goals.
