Rebel Athletic, ZerO Cheer Expand to Colombia

DALLAS, TEXAS (September 12, 2023) – Rebel Athletic and Zer0 Cheer are celebrating three years of partnership servicing South America with news that Zer0 Cheer is expanding operations and customer service into Bogotá, Colombia. The office and warehouse will be fully operational in September 2023. Zer0 Cheer is the exclusive distributor for select South American countries of Rebel Athletic shoes, bags, and customized apparel, including practice wear and uniforms.

Global demand for Rebel products is growing exponentially, according to the company’s press release.

“The South American Cheer market continues to emerge. Our designs and commitment to excellence are ideal for the South American market,” said Chuck Pugh, Chief Growth Officer of Rebel Athletic. “With Daniela (ZerO Cheer President Carrasco) and her team, we have found the right strategic partners. Zer0 Cheer’s operational expansion into Colombia is the right move to better serve existing and new customers throughout Colombia. Daniela’s background in the South American and U.S. cheer market, distribution expertise, and commitment to excellence are all the reasons we feel Zer0 Cheer is the ideal partner for Rebel Athletic in South America. Daniela represents Rebel’s core values.”

Said Carrasco: “Rebel Athletics’ commitment to excellence and superior designs has shown the world that being the best is possible. The dedication and perfection in each product assure us that we want to be part of the Rebel family. We are excited to be representing Rebel and expanding our operations into Colombia. This move will allow Zer0 Cheer to service existing and new customers throughout Colombia in three days or less on stock inventory. We are excited to continue our relationship with Rebel Athletic and distribute their products throughout South America utilizing sales representatives and our platform at www.zer0cheer.com.”