New HDA Manufacturer Member Spotlight: Boost Oxygen
A look at new Hockey Dealers Association (HDA) manufacturer member Boost Oxygen.
“Category: Corporate”
Wilson Unveils New WNBA Game Ball
CHICAGO, ILLINOIS (March 15, 2021) – Wilson Sporting Goods Co., in partnership with the Women’s National Basketball Association (WNBA), unveiled the league’s new official game ball before the start of the milestone 25th WNBA season. “We are thrilled to be tipping off our partnership with the WNBA in advance of a historic 25th milestone season,” said Amanda … Continued
Wilson, Volition America Collaborate on Patriotic-Themed Products
CHICAGO, ILLINOIS (March 11, 2021) — Volition America and Wilson Baseball announced a new collaboration in which the two brands introduced an extensive array of co-branded products across Wilson Baseball’s broad family of brands, including Wilson, DeMarini and EvoShield. The collaboration, which is expected to launch multiple products throughout 2021, will debut in June with a stunning red, white, … Continued
FDA Authorizes Marketing of Q-Collar
WASHINGTON, D.C. (February 26, 2021) – The U.S. Food and Drug Administration (FDA) authorized marketing of a new device intended to be worn around the neck of athletes aged 13 years and older during sports activities to aid in the protection of the brain from the effects associated with repetitive sub-concussive head impacts. The non-invasive device, … Continued
Slinger Bag, Wilson Collaborate on Tennis Products
BALTIMORE, MARYLAND (March 02, 2021) — Slinger Bag and Wilson Sporting Goods announced a new strategic brand collaboration. Slinger Bag, an innovative sports brand focused on game improvement equipment will collaborate on co-branded products and promotional initiatives with Wilson, one of the world’s biggest tennis brands and a major sponsor of top tennis talent including Roger Federer … Continued
AHL, CCM Announce 5-Year Partnership Extension
SPRINGFIELD, MASSACHUSETTS/ MONTREAL, QUEBEC (February 16, 2021) – The American Hockey League (AHL) and CCM Hockey are pleased to announce a five-year extension of their long-term partnership that will continue to serve as the foundation for the AHL’s marketing, licensing and on-ice branding strategies. CCM will remain the exclusive supplier of sticks, helmets, gloves, pants and jerseys, delivering world-class product to AHL … Continued
Trigon Sports Acquires Practice Partner
MEMPHIS, TENNESSEE (March 1, 2021) – Trigon Sports Int’l, Inc., announced the acquisition of Practice Partner, Inc., located in Wilmington, North Carolina, effective March 1, 2021. Trigon Sports will acquire the Practice Partner assets, supply chain, and customer base. The merged business will continue operating in Memphis. The combined entities will bring additional depth to the … Continued
OrderMyGear Names Matt Kaplan President
Matt “Kap” Kaplan was named the new president of OrderMyGear.
NERF Partners with NFL FLAG
CHICAGO, ILLINOIS (February 25, 2021) – Global play and entertainment company Hasbro announced a partnership with NFL FLAG to become the official supplier of footballs and flag belts for NFL FLAG league play in the United States. The partnership represents a definitive return to sports for the NERF brand, which will put NERF footballs and gear directly into … Continued
Markwort Purchases Xelerator
ST. LOUIS, MISSOURI (February 16, 2021) – Markwort Sporting Goods Company announced its acquisition of the second generation Xelerator Fastpitch Softball Trainer from Ken Roudybush. The Xelerator Fastpitch Softball Trainer has been a proven seller for many years. The Xelerator is designed to help softball pitchers improve by creating correct muscle memory for a consistent pitching … Continued