“Category: HDA News”

SPRINGFIELD, MASSACHUSETTS/ MONTREAL, QUEBEC (February 16, 2021) – The American Hockey League (AHL) and CCM Hockey are pleased to announce a five-year extension of their long-term partnership that will continue to serve as the foundation for the AHL’s marketing, licensing and on-ice branding strategies. CCM will remain the exclusive supplier of sticks, helmets, gloves, pants and jerseys, delivering world-class product to AHL … Continued

NEW YORK CITY, NEW YORK (January 29, 2021) – Discover Financial Services (DFS) and the National Women’s Hockey League (NWHL) announced a partnership, the largest in NWHL history, that includes Discover becoming the Official Credit Card of the NWHL. “The partnership between Discover and the National Women’s Hockey League is an important moment in our league’s … Continued

COLORADO SPRINGS, COLORADO (January 28, 2021) – USA Hockey announced a multi-year partnership with Clear2Play, a leader in athlete safety software. “It’s great to welcome Clear2Play to the USA Hockey family,” said Pat Kelleher, executive director of USA Hockey. “At the heart of our efforts every day is athlete safety and we look forward to benefitting … Continued

PRINCETON, NEW JERSEY (November 18, 2020) – The East Coast Hockey League (ECHL) announced each of the six teams in the North Division – Adirondack Thunder, Brampton Beast, Maine Mariners, Newfoundland Growlers, Reading Royals and Worcester Railers – will suspend play for the 2020-21 ECHL season under the League’s policy for COVID-19. All teams are set … Continued

COLORADO SPRINGS, COLORADO (December 5, 2020) – From the start of the pandemic, USA Hockey has led efforts to provide risk mitigation guidelines and strategies to the hockey community. USA Hockey remains united and committed in its efforts to help stop the spread of COVID-19. “We’re always about safety first,” said Pat Kelleher, executive director of … Continued

Sports Etc. hockey in Arlington, Massachusetts entered a distribution partnership with hockey training product SuperDeker.

GATINEAU, QUEBEC (November 17, 2020) – The Competition Bureau of Canada completed its third investigation into the claims made by manufacturers of ice hockey helmets that their products reduce the risk of concussions. The Competition Bureau reached a consent agreement with TRUE Sports Inc., to resolve its concerns about certain performance claims made by the hockey equipment … Continued

Canadian-based Source for Sports saw changes in consumer demand during COVID-19.